Step back to simpler times…
Long before the now-infamous cottagecore movement swept the Internet with its prolific images of billowy floral prairie dresses, sunny wildflower meadows, granny’s vintage teacups and wholesome fresh-baked bread…we’ve been devotees not just of a web-based aesthetic…but of an entire lifestyle that embraces simpler times and greater sustainability that honors our beautiful Mother Earth.
For costume…for play….for everyday wear…we love our vintage Gunne Sax dresses (and just about any other prairie dresses) from the heyday of boho chic…the 1970s through early 80s.
There’s just something so magical about putting on a garment that has an amazing enchanting energy, isn’t there? They say chenille is like “wearing a hug” – but really, the same can be said about any vintage garment that resonates well with you.
Why? It’s like wearing the accumulated energy of decades gone by and wrapping up in a rich tapestry that inspires, grounds & strengthens your day.
Beauty — be not caused — It Is –
Chase it, and it ceases –
Chase it not, and it abides –
-Emily Dickinson
Our philosophy can be summed up into one statement: by working with the abundance of what is already available to us, we can transform treasures from the past into modern comforts for another generation to cherish.
Three key elements are the foundation behind what inspires us – in design & in life.
We love the classic femininity of vintage prairie dresses, not only Gunne Sax, but also Laura Ashley & the countless other designs from long-forgotten manufacturers that were at their zenith from the 1970s to early 1980s era.
In our mass-produced, fast-paced world, something as simple as chenille can evoke pleasant memories of days gone by…of a lazy morning snuggled under grandma’s bedspread or summers at auntie’s cottage.
The quest for beauty has a voracious appetite – and the fashion industry is no stranger to horrific waste that strains our precious Mother Earth – and her inhabitants. Our future demands greater social & environmental responsibility.
“A thing of beauty is a joy forever.”
~ John Keats
